Henry Mintzberg, Joseph Lampel, Bruce Ahlstrand

Strategy Safari

A Guided Tour Through the Wilds of Strategic Mangament

• Broschiertes Buch

Produktbeschreibung

This indispensable guide for the creative manager takes readers on a powerful, comprehensive, and illuminating tour through the fields of strategic management. The result is a brilliant, penetrating primer on business strategy that is, at the same time, immensely readable and fun.

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Produktdetails

• Verlag: Free Press
• Seitenzahl: 416
• Erscheinungstermin: 1. Juni 2005
• Englisch
• Abmessung: 229mm x 154mm x 30mm
• Gewicht: 446g
• ISBN-13: 9780743270571
• ISBN-10: 0743270576
• Artikelnr.: 21111053

Autorenporträt

Henry Mintzberg is the author of several seminal books, including The Nature of Managerial Work, The Rise and Fall of Strategic Planning, and Managers Not MBAs. He is Cleghorn Professor of Management Studies at McGill University. Joseph Lampel is Professor of Strategy at Cass Business School, at City University London. He is the co-editor of the fourth edition of The Strategy Process and of The Business of Culture: Strategic Perspectives in Media and Entertainment. Bruce Ahlstrand is a Professor at Trent University in Ontario.

Inhaltsangabe

Contents
Embarkation
1 "And Over Here, Ladies and Gentlemen:
The Strategic Management Beast"
2 The Design School
Strategy Formation as a Process of Conception
3 The Planning School
Strategy Formation as a Formal Process
4 The Positioning School
Strategy Formation as an Analytical Process
5 The Entrepreneurial School
Strategy Formation as a Visionary Process
6 The Cognitive School
Strategy Formation as a Mental Process
7 The Learning School
Strategy Formation as an Emergent Process
8 The Power School
Strategy Formation as a Process of Negotiation
9 The Cultural School
Strategy Formation as a Collective Process
10 The Environmental School
Strategy Formation as a Reactive Process
11 The Configuration School
Strategy Formation as a Process of Transformation
12 "Hang On, Ladies and Gentlemen,
You Have Yet to Meet the Whole Beast"
References
Index