Studies of Communication in the 2012 Presidential Campaign

Herausgeber: Denton, Robert E.

• Gebundenes Buch

Produktbeschreibung

This diverse and unique collection of essays examines the role of communication in various aspects of the 2012 presidential campaign. Topics include the early campaign and Romney's nomination battle, candidate image, the rhetoric and campaigning of Michelle Obama and Ann Romne...

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Produktdetails

• Lexington Studies in Political Communication
• Verlag: Lexington Books
• Seitenzahl: 254
• Erscheinungstermin: 4. Juni 2014
• Englisch
• Abmessung: 235mm x 157mm x 20mm
• Gewicht: 568g
• ISBN-13: 9780739185179
• ISBN-10: 0739185179
• Artikelnr.: 40577569

Autorenporträt

Robert E. Denton, Jr. holds the W. Thomas Rice chair of leadership studies in the Pamplin College of Business and is professor in the Department of Communication at Virginia Polytechnic Institute and State University.

Inhaltsangabe

Preface Robert E. Denton Jr. Chapter 1: The Early Campaign of 2012 Judith
S. Trent Chapter 2: Mitt Romney and the 2012 Presidential Nomination Henry
C. Kenski and Kate M. Kenski Chapter 3: "Persona" in the 2012 Presidential
Campaign Dennis D. Cali Chapter 4: The Rhetoric of a Campaigning First Lady
Theodore F. Sheckels Chapter 5: First Ladies and Presidential Advising: Ann
Romney, Hilary Rosen, and the 2012 Presidential Campaign Melody J. Lehn
Chapter 6: Political Propheteering: The Role of Purity in the 2012
Presidential Nomination Addresses Brian Heslop and Patrick S. Loebs Chapter
7: Informed and Undecided: Persuasive Appeals to Noncommittal Voters Rita
Kirk and Dan Schill Chapter 8: The Honeymoon is over! Rhetoric, Shared
Identity, and the Symbolic Communication of Race in the 2012 Obama Campaign
Zoe Spencer Chapter 9: Music as Rhetoric: Music in the 2012 Presidential
Campaign David R. Dewberry and Jonathan H. Millen Chapter 10: Candidates
Use of Social Network Sites to Control their Campaign Message Stephanie E.
Bor Chapter 11: This One is Not Like the Others: President Obama's
Genre-bending Second Inaugural Joseph Valenzano III