This diverse and unique collection of essays examines the role of communication in various aspects of the 2012 presidential campaign. Topics include the early campaign and Romney's nomination battle, candidate image, the rhetoric and campaigning of Michelle Obama and Ann Romney, issues of race, persuasive appeals to voters, the use of music and social media, and Obama's second inaugural address.
This diverse and unique collection of essays examines the role of communication in various aspects of the 2012 presidential campaign. Topics include the early campaign and Romney's nomination battle, candidate image, the rhetoric and campaigning of Michelle Obama and Ann Romney, issues of race, persuasive appeals to voters, the use of music and social media, and Obama's second inaugural address.
Robert E. Denton, Jr. holds the W. Thomas Rice chair of leadership studies in the Pamplin College of Business and is professor in the Department of Communication at Virginia Polytechnic Institute and State University.
Inhaltsangabe
Preface Robert E. Denton Jr. Chapter 1: The Early Campaign of 2012 Judith S. Trent Chapter 2: Mitt Romney and the 2012 Presidential Nomination Henry C. Kenski and Kate M. Kenski Chapter 3: "Persona" in the 2012 Presidential Campaign Dennis D. Cali Chapter 4: The Rhetoric of a Campaigning First Lady Theodore F. Sheckels Chapter 5: First Ladies and Presidential Advising: Ann Romney, Hilary Rosen, and the 2012 Presidential Campaign Melody J. Lehn Chapter 6: Political Propheteering: The Role of Purity in the 2012 Presidential Nomination Addresses Brian Heslop and Patrick S. Loebs Chapter 7: Informed and Undecided: Persuasive Appeals to Noncommittal Voters Rita Kirk and Dan Schill Chapter 8: The Honeymoon is over! Rhetoric, Shared Identity, and the Symbolic Communication of Race in the 2012 Obama Campaign Zoe Spencer Chapter 9: Music as Rhetoric: Music in the 2012 Presidential Campaign David R. Dewberry and Jonathan H. Millen Chapter 10: Candidates Use of Social Network Sites to Control their Campaign Message Stephanie E. Bor Chapter 11: This One is Not Like the Others: President Obama's Genre-bending Second Inaugural Joseph Valenzano III
Preface Robert E. Denton Jr. Chapter 1: The Early Campaign of 2012 Judith S. Trent Chapter 2: Mitt Romney and the 2012 Presidential Nomination Henry C. Kenski and Kate M. Kenski Chapter 3: "Persona" in the 2012 Presidential Campaign Dennis D. Cali Chapter 4: The Rhetoric of a Campaigning First Lady Theodore F. Sheckels Chapter 5: First Ladies and Presidential Advising: Ann Romney, Hilary Rosen, and the 2012 Presidential Campaign Melody J. Lehn Chapter 6: Political Propheteering: The Role of Purity in the 2012 Presidential Nomination Addresses Brian Heslop and Patrick S. Loebs Chapter 7: Informed and Undecided: Persuasive Appeals to Noncommittal Voters Rita Kirk and Dan Schill Chapter 8: The Honeymoon is over! Rhetoric, Shared Identity, and the Symbolic Communication of Race in the 2012 Obama Campaign Zoe Spencer Chapter 9: Music as Rhetoric: Music in the 2012 Presidential Campaign David R. Dewberry and Jonathan H. Millen Chapter 10: Candidates Use of Social Network Sites to Control their Campaign Message Stephanie E. Bor Chapter 11: This One is Not Like the Others: President Obama's Genre-bending Second Inaugural Joseph Valenzano III
Es gelten unsere Allgemeinen Geschäftsbedingungen: www.buecher.de/agb
Impressum
www.buecher.de ist ein Shop der buecher.de GmbH & Co. KG Bürgermeister-Wegele-Str. 12, 86167 Augsburg Amtsgericht Augsburg HRA 13309
