Styling Masculinity investigates the economic and social relations at the heart of the growing multi-billion-dollar male grooming industry. Conducting detailed observations at two upscale men’s salons, Kristen Barber explores both how male customers are encouraged to invest in their appearance and how female employees do much of the work—not only the physical labor of snipping, tweezing, waxing, and exfoliating, but also the emotional labor of pampering their clients and pumping up their masculine egos.
Styling Masculinity investigates the economic and social relations at the heart of the growing multi-billion-dollar male grooming industry. Conducting detailed observations at two upscale men’s salons, Kristen Barber explores both how male customers are encouraged to invest in their appearance and how female employees do much of the work—not only the physical labor of snipping, tweezing, waxing, and exfoliating, but also the emotional labor of pampering their clients and pumping up their masculine egos.Hinweis: Dieser Artikel kann nur an eine deutsche Lieferadresse ausgeliefert werden.
KRISTEN BARBER is an assistant professor of sociology and a faculty affiliate in the Women, Gender, and Sexuality Studies program at Southern Illinois University–Carbondale.
Inhaltsangabe
Contents
Preface Acknowledgments Introduction 1 Men and Beauty: The Historical Expansion of an Industry 2 Rocks Glasses and Color Camo: Selling Beauty to Class-Privileged Men 3 Heterosexual Aesthetic Labor: Hiring and Requiring Women Beauty Workers 4 Hair Care: Emotional Labor and Touching Rules in Men’s Grooming 5 “We’re Men’s Women”: Occupational Choice Narratives of Sameness and Difference Conclusion Appendix A. Class, Gender, and the Economy in the Study of Men’s Salons Appendix B. Participant Demographic Information Bibliography Index
Preface Acknowledgments Introduction 1 Men and Beauty: The Historical Expansion of an Industry 2 Rocks Glasses and Color Camo: Selling Beauty to Class-Privileged Men 3 Heterosexual Aesthetic Labor: Hiring and Requiring Women Beauty Workers 4 Hair Care: Emotional Labor and Touching Rules in Men’s Grooming 5 “We’re Men’s Women”: Occupational Choice Narratives of Sameness and Difference Conclusion Appendix A. Class, Gender, and the Economy in the Study of Men’s Salons Appendix B. Participant Demographic Information Bibliography Index
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