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The author granted some of the most famous insiders on Wall Street the protection of anonymity in order to procure their deepest and most frank views on the operation of the market. This book paints a startling portrait of how the prejudices of six different types of players fundamentalists, insiders, cyclists, traders, efficient market believers, and transformational idea adherents influence the market. Smith explains how new trends interact with these psychologies and draws a remarkable picture of how market behavior is inherently more human than technical.