The goal for consumer oriented business should be to make a profit and to do it without costing the Earth. Sustainable consumer services for households - services that are delivered to consumers at the premises such as home delivery of organic food, appliance leasing, mobile laundry services, internet marketing of homeservices or car pool schemes - provide a key part of the answer of how to reduce material consumption and waste while still turning a profit. This book, equally a practical business handbook and business course text, examines the issues, looks at business models, provides dozens…mehr
The goal for consumer oriented business should be to make a profit and to do it without costing the Earth. Sustainable consumer services for households - services that are delivered to consumers at the premises such as home delivery of organic food, appliance leasing, mobile laundry services, internet marketing of homeservices or car pool schemes - provide a key part of the answer of how to reduce material consumption and waste while still turning a profit. This book, equally a practical business handbook and business course text, examines the issues, looks at business models, provides dozens of real-life best-practice examples and presenting data from the first large-scale consumer survey that explains consumer behaviour and what they want from home service provision. The book is an essential resource for businesses and public or non-profit organizations and housing organizations entering the growing consumer services market. It provides a wealth of business know-how on what works and what doesn't, how to avoid potential pitfalls, and how to provide consumer services at the household level that are profitable, environmentally sustainable and that add to consumers' quality of life.Hinweis: Dieser Artikel kann nur an eine deutsche Lieferadresse ausgeliefert werden.
Minna Halme is an adjunct professor at Helsinki School of Economics Corporate Environmental and Social Responsibility Research Group, Finland. Gabriele Hrauda is a freelance biologist working with the Institute for Environmental Management and Economics (I W), Austria. Christine Jasch is director of the Institute for Environmental Management and Economics, I W, Austria. Jaap Kortman is a member of the management team of IVAM Research and Consultancy on Sustainability, University of Amsterdam, The Netherlands. Helga Jonuschat is scientifi c assistant at the IZT Institute for Futures Studies and Technology Assessment, Germany. Michael Scharp is scientist at the IZT Institute for Futures Studies and Technology Assessment, Germany. Daniela Velte is partner and senior researcher at Prospektiker European Institute for Futures Studies and Strategic Planning in the Basque Country, Spain. Paula Trindade is at the Centre for Sustainable Business Development of INETI, Portugal.
Inhaltsangabe
Preface Win-win-win? Ecologically, Socially and Economically Sound Services Innovative Home Service Examples and Their Sustainability Effects What Conditions the Demand for Sustainable Household Services? Who Provides Homeservices? Drivers and Hindrances for Sustainable Homeservices Business Models and Service Development Rediscovering Immaterial Pleasure Index
Preface Win-win-win? Ecologically, Socially and Economically Sound Services Innovative Home Service Examples and Their Sustainability Effects What Conditions the Demand for Sustainable Household Services? Who Provides Homeservices? Drivers and Hindrances for Sustainable Homeservices Business Models and Service Development Rediscovering Immaterial Pleasure Index
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