Dr. Adam Lindgreen is Professor of Marketing at Copenhagen Business School where he heads the Department of Marketing. Dr. Lindgreen received his PhD from Cranfield University. He has published in California Management Review , Journal of Business Ethics, Journal of Product and Innovation Management , Journal of the Academy of Marketing Science, and Journal of World Business, among others. Dr. François Maon is Associate Professor at IESEG School of Management. He received his PhD from Université catholique de Louvain. Dr. Maon has published in California Management Review, Journal of Business Ethics, and International Journal of Management Reviews, among others. Dr. Christine Vallaster is Professor of Marketing & Relationship Management at the University of Applied Sciences in Salzburg. Dr. Vallaster received her post-doctoral qualification from the University of Innsbruck, Austria. She has published in California Management Review, Journal of Business Research, European Journal of Marketing, and Journal of World Business, among others. Dr. Shumaila Yousafzai is Associate Professor at Cardiff University, UK. Her research focuses on the contextual embeddedness of entrepreneurship, institutional theory, and entrepreneurial orientation. She is the Associate Editor of Journal of Small Business Management and has extensively published in various international journals. She has also co-edited a special issue on Women's entrepreneurship for Entrepreneurship & Regional Development and edited volumes on women's entrepreneurship with Edward Elgar and Routledge. Dr. Beatriz Palacios Florencio is Associate Professor of marketing at Pablo de Olavide University at Seville. His main research is Corporate Social Responsibility and tourism. Her main research is corportae responsibility and tourism. She has published in Journal of Business Research, Total Quality Management & Business Excellence, Management Decision, and Environmental Engineering and Management Journal, among others.
