Ori Brafman, Rom Brafman

Broschiertes Buch

Sway

The Irresistible Pull of Irrational Behaviour. Ori Brafman and ROM Brafman

Beschreibung

Why are we more likely to fall in love when we feel in danger? Why would an experienced pilot disregard his training and the rules of the aviation industry, leading to the deadliest airline crash in history? This book lets you discover the answers.

Autor

Ori Brafman and Rom Brafman

Produktdetails

• Verlag: Random House UK / Virgin Books
• Artikelnr. des Verlages: 616691
• Seitenzahl: 206
• Erscheinungstermin: 1. Februar 2009
• Englisch
• Abmessung: 199mm x 130mm x 15mm
• Gewicht: 162g
• ISBN-13: 9780753516829
• ISBN-10: 0753516829
• Artikelnr.: 25009025

Rezensionen

A breezy introduction to the science of decision making ... shows the many ways in which logical thought can be subverted or "swayed" Wall Street Journal