Tarzan Economics
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"Taking the lessons learned from his years studying the rise and fall of the modern music industry, Spotify's Chief Economist Will Page gives us the tool set to both recognize and adapt to disruption in any industry. 'Tarzan Economics' is a rare book of economics that offers actionable takeaways in easy to understand language, and is a must read for anyone looking to failsafe their business."--Publisher description.

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Produktbeschreibung
"Taking the lessons learned from his years studying the rise and fall of the modern music industry, Spotify's Chief Economist Will Page gives us the tool set to both recognize and adapt to disruption in any industry. 'Tarzan Economics' is a rare book of economics that offers actionable takeaways in easy to understand language, and is a must read for anyone looking to failsafe their business."--Publisher description.
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Autorenporträt
Will Page, Chief Economist at Spotify, previously held the same title at PRS for Music - where he published pioneering work on Adding Up the Industry, the Long Tail and Radiohead's In Rainbows - memorably asking whether legal free could compete with illegal free. Using economic and statistical arguments, he had a pivotal role in saving BBC 6Music.