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Successful technical blogging is not easy but it's also not magic. Use these techniques to attract and keep an audience of loyal, regular readers. Leverage this popularity to reach your goals and amplify your influence in your field. Get more more users for your startup or open source project, or simply find an outlet to share your expertise.

Produktbeschreibung
Successful technical blogging is not easy but it's also not magic. Use these techniques to attract and keep an audience of loyal, regular readers. Leverage this popularity to reach your goals and amplify your influence in your field. Get more more users for your startup or open source project, or simply find an outlet to share your expertise.
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Autorenporträt
Antonio Cangiano is a software developer and technical evangelist for IBM, web entrepreneur, and serial blogger. He is one of the main go-to people within IBM for advice on blogging, social media, and technical marketing. In addition, he is the Marketing Lead for Cognitive Class, an educational initiative which he helped to grow from zero to over 1 Million students. Combined, his technical blogs have attracted millions of page views and tens of thousands subscribers, and currently generate a substantial side income for him. You can learn more about Antonio at antoniocangiano.com.