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Explore the incredible rise of TechnoGym, the brand that revolutionised the world of fitness and wellness. This official tribute tells the story of an Italian company that has become a global leader in the industry through vision, innovation and passion. From its foundation by Nerio Alessandri to its partnerships with the biggest international sporting events, each chapter reveals the strategies, challenges and successes that have defined TechnoGym. Discover the secrets behind the cutting-edge technology, the partnerships with world-class athletes and the commitment to sustainable wellness.…mehr

Produktbeschreibung
Explore the incredible rise of TechnoGym, the brand that revolutionised the world of fitness and wellness. This official tribute tells the story of an Italian company that has become a global leader in the industry through vision, innovation and passion. From its foundation by Nerio Alessandri to its partnerships with the biggest international sporting events, each chapter reveals the strategies, challenges and successes that have defined TechnoGym. Discover the secrets behind the cutting-edge technology, the partnerships with world-class athletes and the commitment to sustainable wellness. With previously unpublished anecdotes and trivia, this book is a must-have for anyone interested in the world of fitness, industrial design and business innovation. Perfect for industry professionals, technology enthusiasts and anyone who wants to know the story behind one of the most iconic brands in global wellness.
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