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High Quality Content by WIKIPEDIA articles! The technology adoption lifecycle is a sociological model developed by Joe M. Bohlen, George M. Beal and Everett M. Rogers at Iowa State College, building on earlier research conducted there by Neal C. Gross and Bryce Ryan. Their original purpose was to track the purchase patterns of hybrid seed corn by farmers. Beal, Rogers and Bohlen together developed a technology diffusion model and later Everett Rogers generalized the use of it in his widely acclaimed book, Diffusion of Innovations (now in its fifth edition), describing how new ideas and technologies spread in different cultures. Others have since used the model to describe how innovations spread between states in the U.S.