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This is an exciting and innovative core textbook that focuses on the micro-level analysis of TM as a dynamic capability. Now in its second edition and fully updated throughout, it systematically addresses the major tools and techniques needed for businesses to successfully conduct TM activities. Arguing that there is no single best way to manage technology in a company and there is no mechanistic route to success, this accessible handbook provides a wealth of resources designed to increase the dynamic capability of an organisation.
Written by a highly experienced team of authors from the Universities of Sabanci and Cambridge, Technology Management is the perfect companion for undergraduate and postgraduate students on a variety of Business, Management and Engineering degree courses. It is also suitable for practitioners seeking to progress their professional development and industry knowledge.
Hinweis: Dieser Artikel kann nur an eine deutsche Lieferadresse ausgeliefert werden.
Written by a highly experienced team of authors from the Universities of Sabanci and Cambridge, Technology Management is the perfect companion for undergraduate and postgraduate students on a variety of Business, Management and Engineering degree courses. It is also suitable for practitioners seeking to progress their professional development and industry knowledge.
Hinweis: Dieser Artikel kann nur an eine deutsche Lieferadresse ausgeliefert werden.
'This text provides a contemporary insight into a systems approach to understanding and resolving the many challenges facing engineering and technology managers today. In the continually changing face of new and often disruptive technology, it is refreshing to find a clearly defined yet flexible framework for thinking through and clarifying the core parameters affecting the technology management decision making process.' - Allan McLay, RMIT University, Australia
'This book is a perfect combination of breadth and depth. It enables students to embed the typical technology management activities in a comprehensive framework and gives you concrete tools to actually execute technology management.' - Holger Schiele, University of Twente, the Netherlands
'This book provides insights into the range of important topics, practical tools and techniques for decision making concerned with technology development processes. It is ideal for business and engineering students - as well as practitioners and managers - due to its clear emphasis on practical relevance and well prepared case examples.' - Frank Tietze, University of Cambridge, UK
'This book is a perfect combination of breadth and depth. It enables students to embed the typical technology management activities in a comprehensive framework and gives you concrete tools to actually execute technology management.' - Holger Schiele, University of Twente, the Netherlands
'This book provides insights into the range of important topics, practical tools and techniques for decision making concerned with technology development processes. It is ideal for business and engineering students - as well as practitioners and managers - due to its clear emphasis on practical relevance and well prepared case examples.' - Frank Tietze, University of Cambridge, UK