Technology Roadmapping for Strategy and Innovation
Broschiertes Buch

Technology Roadmapping for Strategy and Innovation

Charting the Route to Success

Herausgegeben: Moehrle, Martin; Isenmann, Ralf; Phaal, Robert
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Technology roadmapping is a significant method to help companies gain orientation concerning future challenges. This work contains a description of technology roadmapping in four major parts, providing expert knowledge on framing/embedding of technology roadmapping, processes of technology roadmapping, implementing technology roadmapping and linking technology roadmapping to other instruments of strategic planning.

The book provides a comprehensive survey of technology roadmapping since it contains papers by leading European, American and Asian experts, provides orientation regarding different methods of technology roadmapping and their interconnections, supplies readers with a compilation of the most important submethods, and embeds and links technology roadmapping in the framework of management research.

This book aims at becoming the leading compendium on technology roadmapping.