Technology Ventures - Byers, Thomas H.; Dorf, Richard C.; Nelson, Andrew J.
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For business, engineering, and science students and professionals who demand a comprehensive guide to high-growth entrepreneurship, Technology Ventures is the leading resource for analyzing opportunities and building new enterprises. Drawing on the latest academic research and practitioner insights, Technology Ventures integrates clear theoretical frameworks with action-oriented examples and exercises. Its broad perspective on "technology," including clean tech, information technology and the life sciences, ensures wide-ranging appeal to anyone with an interest in high-potential ventures. The…mehr

Produktbeschreibung
For business, engineering, and science students and professionals who demand a comprehensive guide to high-growth entrepreneurship, Technology Ventures is the leading resource for analyzing opportunities and building new enterprises. Drawing on the latest academic research and practitioner insights, Technology Ventures integrates clear theoretical frameworks with action-oriented examples and exercises. Its broad perspective on "technology," including clean tech, information technology and the life sciences, ensures wide-ranging appeal to anyone with an interest in high-potential ventures.
The extensive features in this edition include:
- Expanded attention to "clean tech" startups in the energy and environment sectors
- Special coverage of university technology commercialization, open source innovation, and social entrepreneurship
- Eight cases, including two from the well-known Harvard Business School archive
- A "venture challenge" business plan exercise at the end of each chapter
- Extensive web-based resources, including sample presentations, more cases and business plans, and numerous videos of entrepreneurs and other thought leaders
Autorenporträt
Tom Byers is Professor of Management Science and Engineering at Stanford University and founder of the Stanford Technology Ventures Program, which is dedicated to accelerating high-technology entrepreneurship education and creating scholarly research on technology-based firms. After receiving his Ph.D. from UC Berkeley, Tom spent over a decade in leadership positions in technology companies including Symantec Corporation. His teaching awards include Stanford's highest honor in 2005 and three national awards for entrepreneurship educators.

Richard C. Dorf is Professor of Electrical Engineering and Professor of Management at the University of California, Davis. He is the co-founder of six technology firms and was recently elected a Fellow Member in The American Society for Engineering Education (ASEE) in recognition of his outstanding contributions to the Society.