Telephone Surveys in Europe

Research and Practice
Herausgegeben:Häder, Sabine; Häder, Michael; Kühne, Mike

• Gebundenes Buch

Produktbeschreibung

With suggestions and advice on how to conduct phone surveys, this volume deals both with the coverage and use of landline and mobile phones in Europe, and also addresses the challenge to statistical researchers of the phenomenon of 'mobile only' households.

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The first part of this book deals with the coverage of landline and mobile phones in Europe. It presents an overview of the coverage and the use of phones as well as the resulting strategies for telephone surveys. The second part addresses the challenge of so-called "mobile-only" households for survey research. Numerous statisticians present new sampling strategies like dual frame designs and findings of current projects. In dual frame designs, respondents are contacted both via mobile phone and landline. The third part focuses on the usage of mobile phones in the general population, while the fourth part of examines if different modes of data collection (mobile vs. landline) have an impact on the response quality. The last part analyses the first chapter and offers suggestions and advice on how to conduct surveys and polls, in both academic and market research.

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Hinweis: Dieser Artikel kann nur an eine deutsche Lieferadresse ausgeliefert werden.

Produktdetails

• Verlag: Springer / Springer Berlin Heidelberg / Springer, Berlin
• Artikelnr. des Verlages: 86008678, 978-3-642-25410-9
• 2012
• Seitenzahl: 340
• Erscheinungstermin: 17. Februar 2012
• Englisch
• Abmessung: 241mm x 160mm x 22mm
• Gewicht: 644g
• ISBN-13: 9783642254109
• ISBN-10: 3642254101
• Artikelnr.: 34230098

Autorenporträt

Dr. Michael Häder ist wissenschaftlicher Mitarbeiter und Projektleiter am Zentrum für Umfragen, Methoden und Analysen (ZUMA), Mannheim. Er ist außerdem Privatdozent an der TU-Dresden.

Dr. Sabine Häder ist wissenschaftliche Mitarbeiterin der Abt. Statistik am Zentrum für Umfragen, Methoden und Analysen (ZUMA), Mannheim.

Inhaltsangabe

Part I Spotlights on Selected European Countries: Russia.
The Netherlands.
Switzerland.
Finland.
Great Britain.
Italy.
Portugal.
Part II Sampling for Telephone Surveys: Who can be contacted by phone? Lessons from Switzerland.
Sampling Frames for Telephone Surveys in Europe.
Mobile
and Landline
Onlys in Dual
Frame
Approaches: Effects on Sample Quality.
Part III Weighting and Nonresponse: Weighting for unequal inclusion probabilities and nonresponse in dual frame telephone surveys.
Weighting to Adjust for Non
Observation Errors in Telephone Surveys.
Nonresponse in an Individual Register Sample Telephone Survey in Lucerne (Switzerland).
Part IV: Data Quality: Factors Affecting Measurement Error in Mobile Phone Interviews.
Telephone surveys via landline and mobile phones: mode effects and response quality.
Data Quality in telephone surveys via mobile and landline phone.
Part V: Recommandations for Telephone Surveys.
The Impact of Introductions in Telephone Surveys.
Preference for Mobile Interview Surveys? Interplay of Costs, Errors and Biases.
Fieldwork Monitoring in Telephone Surveys.