The Erotic. The Valorous. The Furious. The Terror-stricken. The Pathetic. The Comic. The Disgusting. The Marvellous. The Peaceful. There is a spectrum of nine emotions that the superior work of art should evoke and represent, explains the Natyashastra, the oldest surviving text on stagecraft in the world. The 9 Emotions deconstructs each of these emotions and explodes them into their modern context: Indian cinema billboards, or hoardings, as they are popularly known. A team of hoarding artists from Chennai’s vibrant Kollywood movie industry have created monumental paintings, which express each of the nine emotions in their own inimitable style. Insightful essays illuminate this fascinating intersection of culture, commerce and politics.