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How old is your best customer? This number will change as your customers grow--and as a marketer, it's your responsibility to stay ahead of them and their money. Learn how to effectively anticipate your buyers' future demand.

Produktbeschreibung
How old is your best customer? This number will change as your customers grow--and as a marketer, it's your responsibility to stay ahead of them and their money. Learn how to effectively anticipate your buyers' future demand.
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Autorenporträt
Kenneth W. Gronbach is a nationally recognized expert in the field of demography and generational marketing. He regularly provides counsel to Fortune 500 companies as well as large and small businesses across the U.S.