The Algebra of Sales and Persuasion - Ball, Brad David
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Few in the world of B2B sales have covered as much ground as Brad David Ball. Over the course of his career, he has traversed the globe selling technology - visiting over 80 countries, 50 states, and closing deals on 6 different continents. In this book, Brad shares practical formulas, original research, and perspectives that will enhance you sales skills and provide you with actionable strategies. Chock-full of stories and takeaways, he shares lessons learned from experiences in Singapore, Germany, China, Italy, Argentina, Belgium, India, France, and more. You'll learn... What is the ORIGINAL…mehr

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Produktbeschreibung
Few in the world of B2B sales have covered as much ground as Brad David Ball. Over the course of his career, he has traversed the globe selling technology - visiting over 80 countries, 50 states, and closing deals on 6 different continents. In this book, Brad shares practical formulas, original research, and perspectives that will enhance you sales skills and provide you with actionable strategies. Chock-full of stories and takeaways, he shares lessons learned from experiences in Singapore, Germany, China, Italy, Argentina, Belgium, India, France, and more. You'll learn... What is the ORIGINAL SIN of Selling? How to use MICROSTORIES in your sales pitch. Do people really buy based on EMOTION? How to win the battle of "GUT FEELING." What is the best SALES METHODOLOGY? ...and so much more.
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Autorenporträt
When it comes to International Sales and Business Development, Brad has seen and done it all. Over the course of his career, Brad has been to every corner of the world selling technology and competing for multi-million-dollar projects. A B2B sales and marketing expert, he has delivered sales presentations (in-person) in over eighty countries and closed millions of dollars of business on six continents.Brad is a Senior Partner and Vice President of Sales and Marketing at GlobalSim, Inc., a technology company that manufactures and sells high-end simulators throughout the world. He is also the founder of Blazer Sales and produces a variety of sales, training, and leadership material. Brad holds an MBA from Brigham Young University and an executive certificate from the Kellogg School of Management at Northwestern University. When not traveling, Brad enjoys boating and skiing with his family, along with hiking, pickleball, classic rock, and '80s music. Brad also enjoys creating and producing travel content on YouTube.