The All-Consuming Nation examines how planners during World War II laid the foundation for a massconsumption economy. High wages, full employment, new technologies, and a rapid growth in population known as the "Baby Boom" ushered in a golden age of economic growth. By the end of the twentieth century, consumerism triumphed over communism, socialism, and all other isms seeking to win hearts and minds around the world. Mark Lytle investigates the environmental and sociocultural costs of the consumer capitalism framework set in place in the twentieth century, shedding light on both the catalysts…mehr
The All-Consuming Nation examines how planners during World War II laid the foundation for a massconsumption economy. High wages, full employment, new technologies, and a rapid growth in population known as the "Baby Boom" ushered in a golden age of economic growth. By the end of the twentieth century, consumerism triumphed over communism, socialism, and all other isms seeking to win hearts and minds around the world. Mark Lytle investigates the environmental and sociocultural costs of the consumer capitalism framework set in place in the twentieth century, shedding light on both the catalysts and consequences of a national identity forged through mass consumption.
Mark H. Lytle is Lyford Patterson and Mary Gray Edwards Professor of History Emeritus at Bard College where he helped to found and direct the Environmental and Urban Studies and American Studies Programs. Since joining the History Education Project at Yale in the 1970s, he has been active in promoting the quality of teaching and learning history. His work in diplomatic, environmental, and cultural studies inspired the idea of consumerism as the organizing principle both in the United States and in its sense of mission abroad.
Inhaltsangabe
Introduction: Cold War, Warm Kitchen, and the Trump Dilemma Part I The Creation of a Consumer Democracy 1. Post War Choices 2. The Birth of a Consumer Democracy 3. Chapter Three: The Dark Side of Consumption 4. The Era of Populuxe Part II The Era of Identity Consumerism 5. Segmented America and the New Identity Politics 6. The American Way of Life Polluted 7. The Golden Age of Consumption 8. Vietnam: Consumers Go to War 9. The Consumer Movement 10. Identity Consumerism Part III The Age of Limits, The Age of Fractures 11. America Goes Green 12. The Age of Limits 13. The Environmental Battleground 14. In Debt We Trust 15. Fractured Science: The Battles Over Sustainability and Climate Change Part IV E-Commerce in the Age of Global Warming 16. High Tech Consumers 17. The All-Consuming Nation Imperiled Epilogue: Omens Notes Bibliography Index
Introduction: Cold War, Warm Kitchen, and the Trump Dilemma Part I The Creation of a Consumer Democracy 1. Post War Choices 2. The Birth of a Consumer Democracy 3. Chapter Three: The Dark Side of Consumption 4. The Era of Populuxe Part II The Era of Identity Consumerism 5. Segmented America and the New Identity Politics 6. The American Way of Life Polluted 7. The Golden Age of Consumption 8. Vietnam: Consumers Go to War 9. The Consumer Movement 10. Identity Consumerism Part III The Age of Limits, The Age of Fractures 11. America Goes Green 12. The Age of Limits 13. The Environmental Battleground 14. In Debt We Trust 15. Fractured Science: The Battles Over Sustainability and Climate Change Part IV E-Commerce in the Age of Global Warming 16. High Tech Consumers 17. The All-Consuming Nation Imperiled Epilogue: Omens Notes Bibliography Index
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