Daniel Plung

Broschiertes Buch

The Art of Professional Communication

Strategies that Advance Careers

Beschreibung

Going beyond the mechanics of professional communication, this book combines insights into the overlooked implicit demands of corporate communication challenges with the proven strategies and techniques that distinguish professionals as capable communicators and candidates for promotion.

The practical strategies offered in this book represent professional communication principles filtered through the lens of the author's 40-year career, that enabled him to rise from an initial assignment as a technical editor to positions of senior management directing large, diverse business and technical organizations. Here, he has collected into one resource the reasoned and disciplined decision-making processes, tools, and techniques essential to craft communications, precisely attuned to the explicit and implicit expectations of each assignment and supported by a structure and presentation logic that delivers a totally responsive and accurately targeted product. This is an essential guide for all levels of professionals who recognize the need to distinguish themselves within a highly competitive career environment.

Business professionals and instructors in corporate training programs, supervisors and managers, and students in professional communication programs will welcome this deep dive into the real-world challenges and opportunities in professional communication and the role effective communication plays in career advancement.

Autor

Dr. Daniel L. Plung is a recognized leader in professional communication. In addition to chairing and keynoting professional communication conferences, he has more than 50 publications, including two college textbooks. His teaching experience at three major US universities is complemented by a 45-year career providing leadership on multibillion-dollar projects in both the US and the UK, encompassing responsibility for all phases from proposal development to contract closeout.

Produktdetails

• Verlag: Routledge / Taylor & Francis
• Seitenzahl: 142
• Erscheinungstermin: 26. Juli 2024
• Englisch
• Abmessung: 229mm x 152mm x 8mm
• Gewicht: 240g
• ISBN-13: 9781032596488
• ISBN-10: 1032596481
• Artikelnr.: 70149967

Rezensionen

"I wish I had read [this book] earlier in my career. The practical applications and relevant industry examples were easy to follow, interesting and even fun. In particular, I enjoyed the section and note about Oppenheimer and 'style'. I also really liked the 'audience expectations' section and the Lincoln example. I am happy to recommend this book to anyone looking to improve their professional communication skills."

Robert Nagel, Sr. Technical Advisor

"The Art of Professional Communication: Strategies that Advance Careers can prepare undergraduates for the demands of professional careers and is a valuable resource for writing instructors. The book's author, Daniel L. Plung, proves his expertise with over 40 years

of experience in business and professional communication. Plung offers readers strategies for navigating the oftentimes messy terrain of effective communication in professional contexts. The Art of Professional Communication begins with the basics, such as how to ensure one's understanding of an assigned task. Plung situates techniques for problem solving, investigating intention, and knowing one's audience within the context of assignments-this is a helpful approach for students, especially, since they encounter different assignments in their courses. Their familiarity with what their teachers ask them to do can translate to tasks assigned by their employers.

Even more, instructors can apply the book's content to not just classroom assignments, but also, workplace projects-allowing teachers to start with the familiar and extend it to the workplace environment. Additionally, The Art of Professional Communication includes graphics that overview the chapter's content; instructors can use these illustrations or refer to them during in class activities. The book justifies the importance of communication by pointing to examples and models encountered in workplace scenarios. It also covers important topics in technical and professional communication, including project management, research, audience and purpose, writing style, and the visual presentation of ideas."

Vanessa Cozza, Scholar Career-Track Professor of English at Washington State University, Tri-Cities, USA

"Based on his 45-year career of leadership and teaching in professional communication, the author provides strategies that constitute effective business communication from various key perspectives. Thus, by implementing them, professionals can have a robust capability in business communication that distinguishes them within a highly competitive career environment. Second, by presenting real vignettes throughout history to demonstrate the practical needs for the strategies and then drawing on seminal models or cases to provide compelling support for the application of the strategies in real-world business communication, the book can make instruction on the communication strategies more engaging, well-grounded, and practical. I would highly recommend this book for business communication learners and professionals."

Journal of Business and Technical Communication