The Art of the Sale - Freeman, Jercori
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What would you give to be the most influential person in the room? Most people want to be the best dressed person, most well-educated, the richest or the most attractive, and what none of those people know is that the real power lies with the person who is the most charming. Someone who is charming is magnetic; they can draw you to them with ease and make you interested in what they're saying, what they're doing and what they may do. This isn't a con, instead it's the allure of a certain kind of confidence that only true charmers have and the kind of confidence that all business owners need.

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What would you give to be the most influential person in the room? Most people want to be the best dressed person, most well-educated, the richest or the most attractive, and what none of those people know is that the real power lies with the person who is the most charming. Someone who is charming is magnetic; they can draw you to them with ease and make you interested in what they're saying, what they're doing and what they may do. This isn't a con, instead it's the allure of a certain kind of confidence that only true charmers have and the kind of confidence that all business owners need.
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