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In The Bear Necessities of Business, Build A Bear Workshop(r) founder, Chairman, and Chief Executive Bear Maxine Clark reveals how she built this amazing global business from the ground up. Drawing upon more than three decades of business experience, she shows readers what it takes to create an incredible company for customers of all ages.
Praise for The Bear Necessities Of Business
"Maxine Clark has written a powerfully effective book that will help you build an organization that's more competitive, more inventive, more productive, and simply more fun to work in." --William C. Taylor,
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Produktbeschreibung
In The Bear Necessities of Business, Build A Bear Workshop(r) founder, Chairman, and Chief Executive Bear Maxine Clark reveals how she built this amazing global business from the ground up. Drawing upon more than three decades of business experience, she shows readers what it takes to create an incredible company for customers of all ages.
Praise for The Bear Necessities Of Business

"Maxine Clark has written a powerfully effective book that will help you build an organization that's more competitive, more inventive, more productive, and simply more fun to work in."
--William C. Taylor, Founding Editor, Fast Company magazine

"The Bear Necessities of Business is pithy, accessible, fun, and very smart. Maxine Clark is the twenty-first century's Walt Disney. Whatever business you're in-or dream of building-this chock-full-of-wisdom guide is a must-read."
--Susan W. Bird, founder and CEO, Wf360

"The spirit and passion Maxine Clark has for bringing dreams to life is now in your hands. Every chapter is stuffed with the secrets of what has made her so successful in every aspect of business. Her mentoring and the words in this book are a big part of the magic of my success."
--Denise Chapman Weston, President and Director of
Imagination, MagiQuest

"A must-read not just for aspiring entrepreneurs, but for seasoned managers as well."
--C. K. Prahalad, coauthor, The Future of Competition

"This book provides a 'how-to manual' for all those budding entrepreneurs with an idea they want to see blossom into a booming business."
--Martin Sneider, Adjunct Professor of Retailing
Olin School of Business, Washington University
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Autorenporträt
Maxine Clark is the founder, Chairman, and Chief Executive Bear of Build-A-Bear Workshop®. A veteran of the retail industry, she has been widely recognized for her innovative work and is regularly featured in the media. Clark spent more than twenty years with The May Department Stores Company and later served as president of Payless ShoeSource, which she turned into the number one seller of children's licensed footwear in the world. Since 1997, Clark has focused her attention on Build-A-Bear Workshop®, a retail store that lets customers create their own stuffed companions. The first store opened in 1997, and there are now more than 300 locations worldwide. Amy Joyner is an award-winning business reporter who has written on entrepreneurship for many years. She is a small business expert as well as author of The eBay Millionaire, The eBay Billionaires' Club, and The Online Millionaire, all published by Wiley.