The Birth of Whiteness

Race and the Emergence of United States Cinema
Herausgeber: Bernardi, Daniel Leonard

• Broschiertes Buch

Produktbeschreibung

As indelible components of the history of the United States, race and racism have permeated nearly all aspects of life: cultural, economic, political, and social. In this first anthology on race in early cinema, fourteen scholars examine the origins, dynamics, and ramifications of racism and Eurocentrism and the resistance to both during the early years of American motion pictures.

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Produktdetails

• Verlag: Rutgers University Press
• Seitenzahl: 392
• Erscheinungstermin: 1. Juli 1996
• Englisch
• Abmessung: 225mm x 151mm x 27mm
• Gewicht: 621g
• ISBN-13: 9780813522760
• ISBN-10: 0813522765
• Artikelnr.: 21419377

Autorenporträt

Danielle Bernardi is a UC President's Postdoctoral Fellow in the Department of Film and Television at UCLA.

Inhaltsangabe

List of Illustrations
Acknowledgments
Introduction ``Perhaps Your Diet Is Too Modern'' - 
The Discovery of Avitaminosis
``They Need It Now'' -
Popular Science and Advertising in the Interwar Period
``To Protect the Interest of the Public'' -
Vitamins, Marketing, and Research
``Superior Knowledge'' - 
Pharmacists, Grocers, Physicians, and Linus Pauling
Miles One-A-Day -
The History of a Vitamin Dynasty
Acnotabs -
Scientific Evidence in the Marketplace
``Millions of Consumers Are Being Misled'' -
The Food and Drug Administration and Consumer Protection
``Preserve Our Health Freedom'' -
Science in Consumer Politics
``Intensity'' Makes the Difference -
Vitamins in the Political Process
Conclusion Vitamania? Vitamins in Late Twentieth-Century United States
Notes
Index