Carolina Wilson, Cherian Thomas, Jennifer Sondag, Paul Addison

The Bloomberg Guide to Business Journalism

• Gebundenes Buch

Produktbeschreibung

The Bloomberg Guide to Business Journalism provides students and professionals with the essential tools for reporting on companies, industries, financial markets, economies, banks, and government policies anywhere in the world.

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Produktdetails

• Verlag: Columbia University Press
• Seitenzahl: 264
• Erscheinungstermin: 26. März 2024
• Englisch
• Abmessung: 229mm x 152mm
• ISBN-13: 9780231198325
• ISBN-10: 0231198329
• Artikelnr.: 70526496

Autorenporträt

Paul Addison, Jennifer Sondag, Cherian Thomas, and Carolina Wilson

Inhaltsangabe

Introduction
Businessworld Map
1. The Story of Money
2. A Stock Is Born
3. The Company Story
4. The Country Story
5. The Commodities Story
6. Bankers and Investors
7. Reporting the Story
8. Writing the Story
9. Data and Visuals
Epilogue: Getting the Job
Appendix 1: Words to Watch
Appendix 2: Bloomberg Terminal Functions for Journalists
Appendix 3: Teaching Guide for One-Day, One-Week and 10-Week Training
Courses
Answer Key for "Your Turn" Exercises
Index