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Multi-million dollar companies and titans of the industry aren't built overnight, or alone. Key players wielding bright ideas help pave the way. Damon Haley is one of those people. Throughout his multifaceted career, Damon led the marketing and global branding for iconic brands such as Nike, Jordan, and HBO. He worked closely with sports icons such as Michael Jordan, Kobe Bryant, Vince Carter, and LeBron James. Through breakthroughs, triumphs and failures, Damon carried his South Central Los Angeles street smarts and his love of the Hip Hop era to skyrocket into the highest arenas of sports…mehr

Produktbeschreibung
Multi-million dollar companies and titans of the industry aren't built overnight, or alone. Key players wielding bright ideas help pave the way. Damon Haley is one of those people. Throughout his multifaceted career, Damon led the marketing and global branding for iconic brands such as Nike, Jordan, and HBO. He worked closely with sports icons such as Michael Jordan, Kobe Bryant, Vince Carter, and LeBron James. Through breakthroughs, triumphs and failures, Damon carried his South Central Los Angeles street smarts and his love of the Hip Hop era to skyrocket into the highest arenas of sports and entertainment around the world. The Book of DH (Dreams & Hopes) offers insight into the mind of a top-level, high-achieving marketing and branding strategist, business professional, and entrepreneur. Through his story, Damon Haley shares authentic life lessons on how to navigate various power structures and reinvent oneself. If you are a young professional or entrepreneur looking for a guidebook on how to navigate the corporate world, stay antifragile, and be innovative - this is the book for you.
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Autorenporträt
Damon Haley is a solutions-oriented, innovative strategist and consultant in the sector of brand marketing. In every project he touches, Damon focuses on successfully attracting target audiences and delivering astonishing results. He has guided multi-million dollar sports and entertainment projects and managed over 250 successful promotions to help bolster brands such as Nike, Jordan, Pepsi, HBO, Sony, Lionsgate, Frito-Lay, Nickelodeon, Moet Hennessy, and Cartoon Network. For more information, see www.damonhaley.com.