The Broadband Explosion: Leading Thinkers on the Promise of a Truly Interactive World - Austin, Robert D. / Bradley, Stephen P
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A range of emerging digital technologies and wireless devices will enable interactive communication and collaboration, yielding unanticipated results. At the heart of this new interactivity is cheap and abundant bandwidth—a broadband explosion that holds the key to the next level of economic value creation. Where do the opportunities lie? What challenges will companies face? How far can broadband really take us? This timely collection of essays explores these high-stakes questions and provides useful insights for executives navigating this complex arena. Leading thinkers from Clayton…mehr

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Produktbeschreibung
A range of emerging digital technologies and wireless devices will enable interactive communication and collaboration, yielding unanticipated results. At the heart of this new interactivity is cheap and abundant bandwidth—a broadband explosion that holds the key to the next level of economic value creation. Where do the opportunities lie? What challenges will companies face? How far can broadband really take us? This timely collection of essays explores these high-stakes questions and provides useful insights for executives navigating this complex arena. Leading thinkers from Clayton Christensen to Reed Hundt to Takeshi Natsuno discuss topics including the potential of emerging technologies, new business models that will result from broadband deployment, security concerns, regulatory obstacles, and more. High-quality collaboration at a distance will soon be a reality—and the business implications will be dramatic. The Broadband Explosion will help executives and policy makers understand and leverage this phenomenon for success in a truly interactive world.
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Autorenporträt
Robert D. Austin is an associate professor at Harvard Business School and chairs an executive program for CIOs. He is the author of numerous articles and four books on information technology management. Stephen P. Bradley is the William Ziegler Professor of Business Administration and faculty chair of an executive program on strategy at Harvard Business School. He is coauthor of numerous articles and seven books including Sense and Respond: Capturing Value in the Network Era (HBS Press, 1998).