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The Business Environment, its Uncertainty and Adaptive Organizational Culture with examples from Apple Inc.

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Essay from the year 2022 in the subject Business economics - Operations Research, Victoria University of Technology, Melbourne, language: English, abstract: This essay describes two types of business environments and environmental uncertainty and takes Apple Inc. as an example to explore the specifics of managing environmental uncertainty in companies with adaptive cultures. Organizations survive and thrive in the business environment, interacting with both the external environments and internal environments. These two environments exist objectively, and the number of elements and changes in i...