The only comprehensive textbook on Europe's business environment, examining the region's economics and policies in social, political and historical contexts.
The only comprehensive textbook on Europe's business environment, examining the region's economics and policies in social, political and historical contexts.
Terrence R. Guay is Clinical Professor of International Business at the Smeal College of Business at Pennsylvania State University. Prior to earning his PhD, he worked in commercial and international banking as an assistant loan officer. His broad interdisciplinary background shapes his approach to teaching, research, and the writing of this book. At Penn State, Professor Guay teaches undergraduate and MBA international business courses, where he received the Fred Brand, Jr Outstanding Teacher Award - the college's highest honor for teaching. His research focuses on the competition between governments, international organizations, NGOs, and other non-state actors to shape business behavior and the international business environment, with an emphasis on Europe.
Inhaltsangabe
Acknowledgements Preface Part I. Understanding the Context of Europe's Business Environment: 1. Introduction Part II. The European Union: 2. Origins, development, and institutional framework 3. Political economy of European integration Part III. Models of Capitalism and National Business-Government Relations: 4. Market capitalism 5. Managed capitalism 6. State capitalism 7. Eastern Europe Part IV. Government Policies and Globalization: 8. Promoting business 9. Regulating business 10. Globalization and global actors Part V. Opportunities and Challenges: 11. Industries 12. The road ahead Glossary Index.
Acknowledgements Preface Part I. Understanding the Context of Europe's Business Environment: 1. Introduction Part II. The European Union: 2. Origins, development, and institutional framework 3. Political economy of European integration Part III. Models of Capitalism and National Business-Government Relations: 4. Market capitalism 5. Managed capitalism 6. State capitalism 7. Eastern Europe Part IV. Government Policies and Globalization: 8. Promoting business 9. Regulating business 10. Globalization and global actors Part V. Opportunities and Challenges: 11. Industries 12. The road ahead Glossary Index.
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