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Moving beyond the narrow confines of a "how to" of innovation management, The Business of Innovation takes a contemporary approach reflecting on the wider, external contexts in which management decisions are made.

Produktbeschreibung
Moving beyond the narrow confines of a "how to" of innovation management, The Business of Innovation takes a contemporary approach reflecting on the wider, external contexts in which management decisions are made.
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Autorenporträt
Jay Mitra is Professor of Business Enterprise and Innovation and Director of The Venture Academy at Essex Business School, University of Essex, UK. He has acted as a Scientific Adviser to the OECD (Organisation for Economic Co-operation and Development) and is a Visiting Professor at Leuphana University in Germany and Bayero University in Nigeria. He has held similar positions at the Institute of Management Technology in India School of Management, Fudan and Jilin Universities in China, and at Bologna University, Italy. He is a Fellow of the Royal Society of Arts in the UK. Jay Mitra also leads the International Entrepreneurship Forum (IEF) a unique network and forum for researchers, policy makers and business practitioners working on entrepreneurship, innovation and regional development.
Rezensionen
Innovation is driving economic and societal change, but it is still a myth or a black box. Professor Jay Mitra's new book dissects the myth and sheds light into the black box. The Business of Innovation is a brilliant, comprehensive tool to understand the critical factor dominating the knowledge economy in the 21st century. Sergio Arzeni