Contemporary research has established links between capitalism and a pro-democratic, self-expressive, and tolerant political attitude. But if focus shifts from the public to the private sphere, to arguably the core aspect of human sociality, the face-to-face social bond, we can see how capitalist culture produces tensions that challenge face-to-face sociality in everyday life. Through case studies of China, Russia, and Central Europe, this book describes how capitalist culture tends toward the individualization of values in this sense, one that involves sacrifice, even for the economic "winners" of the transformation.…mehr
Contemporary research has established links between capitalism and a pro-democratic, self-expressive, and tolerant political attitude. But if focus shifts from the public to the private sphere, to arguably the core aspect of human sociality, the face-to-face social bond, we can see how capitalist culture produces tensions that challenge face-to-face sociality in everyday life. Through case studies of China, Russia, and Central Europe, this book describes how capitalist culture tends toward the individualization of values in this sense, one that involves sacrifice, even for the economic "winners" of the transformation.
Christopher Swader is an assistant professor of sociology at the National Research University - Higher School of Economics in Moscow. He teaches social theory, focusing on individualization and modernization, critical theory (the Frankfurt School), the life course, and historical sociology.
Inhaltsangabe
1. Introduction 2. Becoming Homo-Economicus 3. "The Wall in the Head": Mechanisms of De-Socialization 4. The Chinese, Russian, and Eastern German Contexts: Social Values and Economic Change 5. Individualism, Ambition, and Work 6. "Get Rich First!": Materialism and Consumerism 7. Family Relationships and Friendship 8. Morality, Religion, and Politics 9. The Wild West? 10. Discussion: Ambivalent Individualization and Capitalist Culture Appendix A: Methods Appendix B: T-test Results Appendix C: Results on Social Values and Gender
1. Introduction 2. Becoming Homo-Economicus 3. "The Wall in the Head": Mechanisms of De-Socialization 4. The Chinese, Russian, and Eastern German Contexts: Social Values and Economic Change 5. Individualism, Ambition, and Work 6. "Get Rich First!": Materialism and Consumerism 7. Family Relationships and Friendship 8. Morality, Religion, and Politics 9. The Wild West? 10. Discussion: Ambivalent Individualization and Capitalist Culture Appendix A: Methods Appendix B: T-test Results Appendix C: Results on Social Values and Gender
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