Daniel Thomas Cook

The Commodification of Childhood

The Children's Clothing Industry and the Rise of the Child Consumer

• Gebundenes Buch

Produktbeschreibung

Through a study of industry publications over much of the century, shows how the U.S. children's clothing industry produced increasingly refined categories of childhood.

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Produktdetails

• Verlag: Duke University Press
• Seitenzahl: 224
• Erscheinungstermin: 20. April 2004
• Englisch
• Abmessung: 224mm x 143mm x 19mm
• Gewicht: 417g
• ISBN-13: 9780822332794
• ISBN-10: 0822332795
• Artikelnr.: 22024723

Autorenporträt

Daniel Thomas Cook is a sociologist in the Department of Advertising at University of Illinois, Champaign-Urbana. He is the editor of Symbolic Childhood.

Inhaltsangabe

Acknowledgments ix
1 Introduction
> 2 A Brief History of Childhood and Motherhood into the Twentieth Century
> 3 Merchandising, Motherhood, and Morality: Industry Origins and Child
Welfare, 1917-1929 41
4 Pediocularity: From the Child’s Point of View 66
5 Reconfiguring Girlhood: Age Grading, Size Ranges, and Aspirational
Merchandising in the 1930s
> 6 Baby Booms and Market Booms: Teen and Subteen Girls in the Postwar
Marketplace 122
7 Concluding Remarks 144
Appendix: Figures and Tables 153
Notes 157
Bibliography 181
Index 201