The Data Weaver: Chief Data Officers Transform Enterprises - Graesser, Andreas
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The book The Data Weaver highlights the crucial role of data in the digital age and argues that it will become the most valuable business asset. However, data itself is not enough to excel in today's digital era; companies need a Chief Data Officer (CDO) to manage the entire data process, from data acquisition to actionable insights. The role of the CDO should become a "Master of the Dataverse," capable of leveraging technologies like AI, Machine Learning, and Neural Networks to provide insights for all business units. The book uses fictitious episodes featuring Tim, a senior data executive,…mehr

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Produktbeschreibung
The book The Data Weaver highlights the crucial role of data in the digital age and argues that it will become the most valuable business asset. However, data itself is not enough to excel in today's digital era; companies need a Chief Data Officer (CDO) to manage the entire data process, from data acquisition to actionable insights. The role of the CDO should become a "Master of the Dataverse," capable of leveraging technologies like AI, Machine Learning, and Neural Networks to provide insights for all business units. The book uses fictitious episodes featuring Tim, a senior data executive, to illustrate a CDO's daily challenges and responsibilities. It also delves into technical aspects of data management, such as the importance of SAP S/4HANA and SAP BTP for enterprise business scenarios. It explores use cases and examples in various sectors like customer service, marketing, retail, and manufacturing. The Data Weaver stresses the importance of continuous learning to keep up with rapidly evolving technologies and encourages innovation in using big data for transformative actions.
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Autorenporträt
Andreas Graesser is a computer scientist and Professor of Management Information Systems at the Villanova School of Business (Pennsylvania, USA). He advises 'Digital Business Transformation' at the global biotechnology company CSL and other pharmaceutical companies. Andreas' software and data experiences span more than 30 years. Before founding innovad in 2017 as a company specializing in digital business transformation, he worked for over 20 years at SAP in Germany and the USA. As a Senior Executive (SVP), he advised over 500 customers on various digital business transformation challenges.