Laura MacDonald (Benefactors LLC)

The Endowment Handbook

The Complete Guide to Building a Resilient Cause

• Gebundenes Buch

Produktbeschreibung

Praise for THE Endowment HANDBOOK "The Endowment Handbook is an invaluable resource for anyone involved in the nonprofit sector. The author's expertise and practical advice offer a roadmap for building financial resilience and fostering strong, lasting relationships with donors." -- Bernice Martin Lee, CEO, Epilepsy Foundation of America "This book is a practical guide that will empower nonprofits to thrive in an increasingly dynamic charitable landscape. Every nonprofit leader should have this book on their desk." -- Nathan Chappell, Co-author of The Generosity Crisis: The Case for Radical Connection to Solve Humanity's Greatest Challenges "Drawing deeply upon her decades of experience in nonprofit leadership, fundraising, and philanthropy, Laura MacDonald has provided a timely and in-depth resource for nonprofit professionals, board members, and donors that will provide a practical guide to strengthening the organizations that serve the common good." -- Una Osili, PhD, Associate Dean for Research and International Programs, Lilly Family School of Philanthropy, Indiana University "In The Endowment Handbook, readers will see what all of us in the sector have come to expect: thoughtful consideration, practical application, and commitment to lasting impact for nonprofits. Laura has made endowments accessible to all nonprofits looking to achieve long-term sustainability and impact in our communities." -- Josh Birkholz, CEO of BWF and author of Fundraising Analytics and BeneFactors

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Produktdetails

• Verlag: John Wiley & Sons Inc
• Seitenzahl: 320
• Erscheinungstermin: 18. September 2024
• Englisch
• Abmessung: 236mm x 161mm x 27mm
• Gewicht: 618g
• ISBN-13: 9781394252237
• ISBN-10: 1394252234
• Artikelnr.: 69943104

Autorenporträt

LAURA MACDONALD is the Principal and Founder of Benefactor Group, a consulting firm that works with nonprofit organizations to help them connect with donors, strengthen their leadership, provide campaign coaching and management, and more. She is a Certified Fund Raising Executive and a frequent speaker at numerous local, regional, and national conferences.

Inhaltsangabe

Foreword xiii
Preface xvii
Part 1: Financial Resilience 1
1 What Is Endowment? 5
2 Are You Ready to Build Endowment? 33
3 A Summary of Endowment-Building Methods 55
4 Making the Case for Support and Marketing Endowment 75
5 Policies and Practices for Managing Endowment 109
6 Alternatives to Endowment 135
Part 2: Enduring Relationships 155
7 Who Gives, Who Gives to Endowment, and Why 161
8 How Endowment Donors Give and How They Are Engaged 189
9 Achieving and Measuring Success 217
About the Author 243
Acknowledgments 245
Appendix: References and Resources 247
Bibliography 269
The Donor Bill of Rights 275
Index 277

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Foreword xiii

Preface xvii

Part 1: Financial Resilience 1

1 What Is Endowment? 5

2 Are You Ready to Build Endowment? 33

3 A Summary of Endowment-Building Methods 55

4 Making the Case for Support and Marketing Endowment 75

5 Policies and Practices for Managing Endowment 109

6 Alternatives to Endowment 135

Part 2: Enduring Relationships 155

7 Who Gives, Who Gives to Endowment, and Why 161

8 How Endowment Donors Give and How They Are Engaged 189

9 Achieving and Measuring Success 217

About the Author 243

Acknowledgments 245

Appendix: References and Resources 247

Bibliography 269

The Donor Bill of Rights 275

Index 277