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Becoming a successful entrepreneur is impossible without accepting risk - the question is which risk to take and at what time. This guide offers practical, no-nonsense advice for marketing and financing your business, bringing on partners and employees, and launching your business as inexpensively and aggressively as possible.

Produktbeschreibung
Becoming a successful entrepreneur is impossible without accepting risk - the question is which risk to take and at what time. This guide offers practical, no-nonsense advice for marketing and financing your business, bringing on partners and employees, and launching your business as inexpensively and aggressively as possible.
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Autorenporträt
Thomas G. Pittz has mentored numerous entrepreneurs and students at the Lowth Entrepreneurship Center of the Sykes College of Business at the University of Tampa. He transitioned to academia after two decades of industry experience, including launching two entrepreneurial ventures, and maintains an active consulting practice. He has a Ph.D. from New Mexico State University. Eric W. Liguori sits at the global forefront of entrepreneurship education. In 2019 he became the youngest person ever elected to serve as President of the United States Association for Small Business and Entrepreneurship, the largest academic organization dedicated to advancing entrepreneurship education through bold teaching, scholarship, and practice. He holds the Rohrer Chair of Entrepreneurship at Rowan University and is the Executive Director of the Rowan Center for Innovation and Entrepreneurship. He has a Ph.D. from Louisiana State University.