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This practical book sets out how to approach each stage of your research project, from choosing a research design and methodology to collecting and analysing data and communicating your results and showcases best practice along the way. Packed with pragmatic guidance for tackling research in the real world, this fourth edition: Offers support for diving into a project using digital data, with how-to guidance on conducting online and social media research Empowers you to confidently disseminate your work and present with impact Helps you map out your research journey and put a plan in place…mehr

Produktbeschreibung
This practical book sets out how to approach each stage of your research project, from choosing a research design and methodology to collecting and analysing data and communicating your results and showcases best practice along the way.
Packed with pragmatic guidance for tackling research in the real world, this fourth edition:
Offers support for diving into a project using digital data, with how-to guidance on conducting online and social media research Empowers you to confidently disseminate your work and present with impact Helps you map out your research journey and put a plan in place with decision trees in every chapter Challenges you to be reflective and critical about the research you consume and undertake
Zina O'Leary's detailed and down-to-earth approach gives you the research skills and momentum you need to successfully complete your research project.
Autorenporträt
Zina O'Leary is an internationally recognized leader in research methodologies and has a keen interest in the application of research to evidence-based decision-making. Zina is an Adjunct Professor at the Joseph R. Biden Jr, School of Public Policy and Administration at the University of Delaware as well as a Senior Fellow at the Australia and New Zealand School of Government where she coordinates research and project units for their Executive Masters and Executive Education Programmes. Zina also has an extensive history as a consultant to both government and the private sector and was the research coordinator for the Centre for Environmental Health Development at the World Health Organization Collaborating Centre. She is the author of Researching Real World Problems, The Social Science Jargon Buster, Workplace Research and three books in Sage's Little Quick Fix Series: Research Questions; Research Proposals; and Presenting Your Research.  
Rezensionen
The writing style is appropriate to all levels and is totally accessible to the students I teach. Overall, this is a very welcome book for research. Louise Fenton