The Evolution and Social Impact of Video Game Economics

Herausgeber: Hart, Casey B.

• Broschiertes Buch

Produktbeschreibung

This bookexamines how the video game industry's economic strategies have changed over the past decade (2006-2016) from a media effects and game design perspective. It also features discussions and analyses on the social impact of these changes and how consumers have reacted to evolving marketing and design strategies.

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Produktdetails

• Studies in New Media
• Verlag: Lexington Books
• Seitenzahl: 182
• Erscheinungstermin: 7. Februar 2020
• Englisch
• Abmessung: 229mm x 152mm x 10mm
• Gewicht: 273g
• ISBN-13: 9781498543439
• ISBN-10: 149854343X
• Artikelnr.: 58460664

Autorenporträt

Casey B. Hart is associate professor in the Department of Mass Communication at Stephen F. Austin State University.

Inhaltsangabe

Contents
Introduction
Casey Hart
1. "Show me the money!" - Shifting Fields of Capital in the Global Game
Industry
Casey O'Donnell
2. Nintendo's Retro Revolution: Commodified Nostalgia and the Virtual Console
Steve Cuff and Christopher Terry
3. Business Models, Planned Obsolescence, Externalities: Examining the Virtual
Hand of the Video Game Industry
Mark D. Cruea
4. Prestige: A Cyclical Act for Consumer Control
Brent Kice
5. Free-to-play? Considering the interaction of functional factors in video
game design influencing the economic effectiveness of microtransactions
Casey Hart
6. P(l)aying Pretty: Consuming Fairy Tales and Device Applications
Emma Whatman
7. Playing with and against Microtransactions: The Discourses of
Microtransactions Acceptance and Rejection in Mainstream Video Games
Jan velch
8. Smart Players and Happy Consumers: Effects of Game Characteristics and
Player Emotional Experiences on in-App Ad Responses
Hsuan-Yi Chou and Shaojung Sharon Wang
9. Gold Farming in China-and in Western Academia, Journalism, and Fiction
Bjarke Liboriussen
About the Editor and Contributors