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Self-employed professionals! Fuel your business journey with these bursts of practical marketing and sales advice. For the first time, bestselling author C.J. Hayden has collected fifty-two of her most popular articles, blog posts, and columns in one volume. The Get Clients Now! Companion will teach you: * What really works - effective strategies and tactics for landing clients * Where to start - how to build a powerful system or plan for sales and marketing * How to get where you're headed - setting goals, choosing priorities, and maintaining focus In this book, you'll discover: * In…mehr

Produktbeschreibung
Self-employed professionals! Fuel your business journey with these bursts of practical marketing and sales advice. For the first time, bestselling author C.J. Hayden has collected fifty-two of her most popular articles, blog posts, and columns in one volume. The Get Clients Now! Companion will teach you: * What really works - effective strategies and tactics for landing clients * Where to start - how to build a powerful system or plan for sales and marketing * How to get where you're headed - setting goals, choosing priorities, and maintaining focus In this book, you'll discover: * In marketing, the Internet is not the universe * Are you sabotaging your own marketing * How much marketing is just enough * The world's simplest marketing plan * Avoiding the feast or famine trap * How to get more clients by doing less * Four steps out of marketing overwhelm Whether or not you're a reader of C.J. Hayden's earlier book Get Clients Now!, you'll find a wealth of practical wisdom in these pages that you can immediately apply to your small business or private practic
Autorenporträt
C.J. Hayden is a San Francisco business coach, and the author of five other books, including the bestselling Get Clients Now! Since 1992, she's been helping self-employed professionals land more clients with less effort. C.J. is a Master Certified Coach and has taught marketing for John F. Kennedy University, Mills College, and the U.S. Small Business Administration.