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Reveals the fundamental, inseparable elements behind the success of every business. This book provides the mental scaffolding to help you: evaluate and refine product and service ideas; reduce risk by considering the broader impact of strategic decisions; and more.

Produktbeschreibung
Reveals the fundamental, inseparable elements behind the success of every business. This book provides the mental scaffolding to help you: evaluate and refine product and service ideas; reduce risk by considering the broader impact of strategic decisions; and more.
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Autorenporträt
Matt Watkinson is an internationally renowned author, speaker and business consultant. He has been cited and interviewed by the world's leading research firms, and invited to address industry leaders worldwide. His first book, The Ten Principles Behind Great Customer Experiences won the CMI's Management Book of the Year Award in 2014.
Rezensionen
The Grid provides you with a simple way to look at the complex system which is your business. With the possible exception of Warren Buffett, everyone needs to read this book. Rory Sutherland, Vice Chairman, Ogilvy Group