The Guide to Earned Media - Scranton, Annie Pace (Founder)
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Integrate media outreach into your overall strategy by breaking down the process of developing various kinds of pitches, approaching different media outlets and engaging in thought leadership tactics.

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Produktbeschreibung
Integrate media outreach into your overall strategy by breaking down the process of developing various kinds of pitches, approaching different media outlets and engaging in thought leadership tactics.
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Autorenporträt
Annie Pace Scranton is the founder and CEO of Pace Public Relations, a certified women-owned global PR agency based in New York City, NY. Specializing in media relations, Pace has represented top clients, such as Away, Inc., Fast Company and the Forward Party, helping them achieve higher brand recognition through valuable press placements. Scranton is passionate about the world of PR and regularly shares her expertise at leading industry events, such as Digital Summit, Silicon Slopes and Adweek. She is an adjunct professor at New York University (NYU), teaching PR Consulting in the Graduate Program.