A sacred danced ritual. An ancient whispered language. A livelihood tied to the land. Indigenous cultures embody the wisdom handed down from generation to generation. But in a globalized world, treasured traditions risk being displaced by throngs of tourists in search of iconic photos, commoditized sights and packaged experiences.This book dives into the complex spaces where booming tourism and fragile cultural heritage collide. It explores this collision through nuanced cases from Bali to Bhutan, sensitive sites from Uluru to Machu Picchu, and ethical questions around commodification.Balancing economic take-off and culturally safe landing is the navigational challenge ahead. With care, tourism can become a catalyst for a thriving heritage.The choices made today will shape the future of tourism worldwide. Will it smile with empathy or frown with greed? The pen is in our hands. Let's write a new chapter where tourism celebrates rather than threatens the irreplaceable cultures thatcolor our world.