Hyangah Kim

The influence of vendor¿s style on mobile phone usability

With Cultural influence in Vendor¿s style

• Broschiertes Buch

Produktbeschreibung

The main subject of this study is the vendor s style in user interface design of contemporary mobile phones. It is investigated both from designers points of view and users points of view. Vendor s style is concerned in the whole process of user interface design as consistency, building the vendor s identity. UI designers have to understand the difference in the competitions style in order to create a well-designed style with high usability. From the user s point of view, the vendor s style in user interface has a significant role in the initial usability when replacing a mobile phone. Two research questions that have arisen from these concerns about the vendor s style and usability: 1.What is the vendor s style of the user interface in a mobile phone?; 2.How does a vendor s style in the user interface affect initial usability of mobile phones? In addition to usability, cultural influences in the vendor s style are approached. Three authoritative manufacturers are selected based on different cultural backgrounds.The third research question about relationship between a vendor s culture and style in UI is as follows:Is there a cultural influence in the vendor s style?

Produktdetails

• Verlag: LAP Lambert Academic Publishing
• Seitenzahl: 136
• Erscheinungstermin: 29. August 2012
• Englisch
• Abmessung: 220mm x 150mm x 9mm
• Gewicht: 221g
• ISBN-13: 9783659228339
• ISBN-10: 3659228338
• Artikelnr.: 36679620

Autorenporträt

Hyangah Kim holds a Master of Arts degree from Aalto Universtiy (former University of Art and Design Helsinki) in Finland. She had worked in Samsung electronics as a Mobile UX(User eXeprience) Designer for 4 years. At present, she is a PhD Candidate at KAIST(Korea Advanced Institute of Science and Technology).