Armelle Corre, Gerald Mischke

The Innovation Game

A New Approach to Innovation Management and R&D

• Broschiertes Buch

Produktbeschreibung

RandD is the single most important investment for any company or any society. Its ultimate product is an innovation. Innovations are on the other side the major propeller for the respective (socio-) economic development of the very company or society.

Management science mainly treat RandD and innovations as costs or budgets to be managed, an approach that is in stark contrast to their overwhelming importance. This and the very fact that RandD and innovation success are a by necessity a-priori unknown and thus uncertain ex-post definition is not at all being respected properly up to now.

In The Innovation Game, La Corre and Mishchke consider RandD and innovation as an inherently risky investment which should be profitable, at least on average. Applying a statistical filter model, the authors are able to describe the RandD- and the innovation-process in great detail, almost like a production process. As a metaphor, the book tries to describe it like the control laws of the "distillery for inno-success knowledge".

Produktdetails

• Verlag: Springer / Springer US / Springer, Berlin
• Artikelnr. des Verlages: 978-1-4419-3661-5
• Softcover reprint of hardcover 1st ed. 2005
• Seitenzahl: 228
• Erscheinungstermin: 29. Oktober 2010
• Englisch
• Abmessung: 229mm x 152mm x 13mm
• Gewicht: 331g
• ISBN-13: 9781441936615
• ISBN-10: 1441936610
• Artikelnr.: 32135414

Autorenporträt

RandD is the single most important investment for any company or any society. Its ultimate product is an innovation. Innovations are on the other side the major propeller for the respective (socio-) economic development of the very company or society.
In The Innovation Game La Corre and Mishchke consider RandD and innovation as an inherently risky investment which should be profitable, at least on average. Applying a statistical filter model, the authors are able to describe the RandD- and the innovation-process in great detail, almost like a production process. As a metaphor,the book tries to describe it like the control laws of the "distillery for inno-success knowledge".

Inhaltsangabe

The Innovation Process Model - Definitions and Lemmas.- The Macroscopic View on Real World Innovation Pipelines.- The Mesoscopic View - Control of Real World Innovation Pipelines.- The Microscopic View - Control & Management of Inno-Projects.- The Integration of Finance and Innovation Management.- Summary and Benchmarks.