The Management of Innovation and Technology - Howells, John
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`A great strength of the book is the extensive and detailed integration of rich case study analyses into the main flow of the argument. Many apparently well known cases are revisited and critically assessed to draw clear and often contrary to popular belief lessons. This is a highly original and commendable feature of this text. It provides an unusually strong integration between theory and examples. And there is no doubt of the relevance of the examples: they are not inserted as an afterthought, but are intrinsically part of the development of the thinking' - Professor James Fleck, Head of…mehr

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Produktbeschreibung
`A great strength of the book is the extensive and detailed integration of rich case study analyses into the main flow of the argument. Many apparently well known cases are revisited and critically assessed to draw clear and often contrary to popular belief lessons. This is a highly original and commendable feature of this text. It provides an unusually strong integration between theory and examples. And there is no doubt of the relevance of the examples: they are not inserted as an afterthought, but are intrinsically part of the development of the thinking' - Professor James Fleck, Head of Entrepreneurship and Innovation Group, University of Edinburgh Management School
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Autorenporträt
John Howells grew up in the Santa Clara Valley, otherwise known as Silicon Valley, and stumbled onto a carrer in the computer industry while pursuing his passion for playing live rock and roll. He has worked for NASA, Silicon Graphics, Apple, among others. Currently he spends his time writing and publishing books, as well as producing music on his own label, Quake Records.