The Book offers a systematic introduction to this dynamic field. Fully updated and expanded, this fifth edition outlines the key media industries - from print, sound and television to film, gaming and public relations.
The Book offers a systematic introduction to this dynamic field. Fully updated and expanded, this fifth edition outlines the key media industries - from print, sound and television to film, gaming and public relations.
Bridget Griffen-Foley is Professor of Media at Macquarie University in Sydney and edited A Companion to the Australian Media (2014). Sue Turnbull is Senior Professor of Communication and Media at the University of Wollongong and a former editor of Media International Australia.
Inhaltsangabe
Part I: Approaches 1. Introduction: Thirty years on 2. A short history of the Australian media 3. Australian media 2.0 4. The media and communications: Theoretical approaches 5. Indigenous media and communications 6. Policy, regulation and ownership 7. Audiences Part II: Industries 8. Newspapers 9. Magazines 10. Book publishing 11. Radio 12. Podcastin 13. Music 14. Film, cinema and streaming 15. Television 16. Advertising and marketing 17. Public relations 18. Social media 19. Mobile media and telecommunications 20. The videogame industry Part III: Hot topics 21. Diversity 22. Privacy and ethics 23. Media and national security 24. Misinformation 25. COVID-19 and crisis communication 26. Media and the environment 27. Sport and the media 28. Web series 29. Algorithms 30. Monetisation and digital entrepreneurship 31. The future of public service media 32. National Broadband Network.
Part I: Approaches 1. Introduction: Thirty years on 2. A short history of the Australian media 3. Australian media 2.0 4. The media and communications: Theoretical approaches 5. Indigenous media and communications 6. Policy, regulation and ownership 7. Audiences Part II: Industries 8. Newspapers 9. Magazines 10. Book publishing 11. Radio 12. Podcastin 13. Music 14. Film, cinema and streaming 15. Television 16. Advertising and marketing 17. Public relations 18. Social media 19. Mobile media and telecommunications 20. The videogame industry Part III: Hot topics 21. Diversity 22. Privacy and ethics 23. Media and national security 24. Misinformation 25. COVID-19 and crisis communication 26. Media and the environment 27. Sport and the media 28. Web series 29. Algorithms 30. Monetisation and digital entrepreneurship 31. The future of public service media 32. National Broadband Network.
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