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This textbook navigates through the complex landscape of mentorship in academic research across all levels of education. Delving into the foundational aspects of mentorship, it meticulously outlines historical perspectives, theoretical frameworks, and the essential characteristics of effective mentors and mentees.

Produktbeschreibung
This textbook navigates through the complex landscape of mentorship in academic research across all levels of education. Delving into the foundational aspects of mentorship, it meticulously outlines historical perspectives, theoretical frameworks, and the essential characteristics of effective mentors and mentees.
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Autorenporträt
is a distinguished professor and researcher in marketing, holding a Ph.D. and PGDBM in Marketing, as well as a BE in Biomedical Engineering. She serves as an editor and reviewer for various prestigious journals. Her recently published books include "Marketing Renaissance 2024"and "Marvels of Science", showcasing her dedication to advancing knowledge in marketing education.