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'Compulsive reading for managers and marketers who must now ‘mobilize’ their products, services and companies in light of recent developments.'
Asian Voice
'Essential for anyone actually in the business and a good argument why anyone who isn’t should be.'
Brand Channel
Senior executives of the world’s leading mobile vendors, operators, service providers, software giants, media and entertainment conglomerates, publishers, music moguls and brand marketers reveal their secrets and strategies.

Produktbeschreibung
'Compulsive reading for managers and marketers who must now ‘mobilize’ their products, services and companies in light of recent developments.'
Asian Voice

'Essential for anyone actually in the business and a good argument why anyone who isn’t should be.'
Brand Channel

Senior executives of the world’s leading mobile vendors, operators, service providers, software giants, media and entertainment conglomerates, publishers, music moguls and brand marketers reveal their secrets and strategies.
Autorenporträt
Dan Steinbock is Affiliate Researcher at Columbia Institute for Tele-Information and Visiting Professor at Helsinki School of Economics. He is Director of the New York office of Finland’s Academy of Sciences, and is an interrnational speaker and business consultant.