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As a start-up you may need to raise funds in the shark-infested waters of the investment community; this book will help you navigate your way to control, survival and success.

Produktbeschreibung
As a start-up you may need to raise funds in the shark-infested waters of the investment community; this book will help you navigate your way to control, survival and success.
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Autorenporträt
David Pattison left school not knowing what he wanted to do. He 'fell' into the advertising industry and made good progress becoming a main board director at the age of 29. In 1990 he started his own business with