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Monografiya predstavlyaet soboj nauchnoe issledovanie, posvyashhennoe izucheniju razvitiya i tipologicheskoj jevoljucii odnoj iz vliyatel'nejshih amerikanskih gazet "The New York Times". V knige predstavleny glavnye harakteristiki jevoljucii dannogo izdaniya pod vozdejstviem obshhestvenno-istoricheskih faktorov i redakcionnoj politiki izdatelej; issledujutsya processy stanovleniya "The New York Times Company" v kachestve transnacional'noj korporacii; analizirujutsya social'nye predposylki, okazavshie vliyanie na problematiku i tematiku gazety v 1990 - 2000-e gody. V monografii proslezhivajutsya tendencii i usloviya razvitiya amerikanskoj kachestvennoj pressy, povliyavshie na preobrazovanie "The New York Times" iz strogo kachestvennoj respektabel'noj gazety, rasschitannoj na intellektual'nuju jelitu, v kachestvenno-massovoe izdanie (kvaloid). Issleduetsya takzhe tematicheskaya napravlennost' obnovlennoj jelitarnoj "The New York Times", adresovannoj teper' ne tol'ko bogatym ljudyamiz vysshego obshhestva, no i predstavitelyam raznyh social'nyh grupp.