In The Obama Victory, Kathleen Hall Jamieson, Kate Kenski, and Bruce Hardy take a hard look at the campaign, focusing in particular on the roles of media and money within the Obama and McCain campaigns. In the course of a crisp narrative, the authors identify the candidates' key contrastive themes, and then apply them to the five main phases of the campaign: the early summer, the two weeks before the convention, the convention and its aftermath up to the financialmeltdown, the period between the final debate and the penultimate week of the election, and the final week. The authors exploit the…mehr
In The Obama Victory, Kathleen Hall Jamieson, Kate Kenski, and Bruce Hardy take a hard look at the campaign, focusing in particular on the roles of media and money within the Obama and McCain campaigns. In the course of a crisp narrative, the authors identify the candidates' key contrastive themes, and then apply them to the five main phases of the campaign: the early summer, the two weeks before the convention, the convention and its aftermath up to the financialmeltdown, the period between the final debate and the penultimate week of the election, and the final week. The authors exploit the extraordinary Annenberg rolling survey, which is one of the best voter data sets in the country. The information culled from this survey-to which they had exclusiveaccess-guides their narrative.Hinweis: Dieser Artikel kann nur an eine deutsche Lieferadresse ausgeliefert werden.
Kate Kenski is an Assistant Professor in the Department of Communication at the University of Arizona and was a member of the National Annenberg Election Survey team in 2000, 2004, and 2008. She has published over twenty articles in political communication and is co-author of Capturing Campaign Dynamics (OUP 2004). Bruce W. Hardy is a doctoral candidate in the Annenberg School of Communication, University of Pennsylvania, a Senior Research Analyst in the Annenberg Public Policy Center, and a member of the 2008 National Annenberg Election Survey team. Kathleen Hall Jamieson is the Elizabeth Ware Packard Professor of Communication at the Annenberg School for Communication, University of Pennsylvania, and Director of its Annenberg Public Policy Center. She has published many books, including Echo Chamber: Rush Limbaugh and the Conservative Media Establishment (OUP 2008) and the award-winning Spiral of Cynicism: The Press and the Public Good (OUP 1997), both co-authored with Joseph N. Cappella.
Inhaltsangabe
* 1.: Maverick versus Mc-Same; Change versus Tax and Spend Liberal * 2.: Too Old versus Not Ready to Lead * 3.: What a Difference a Party Makes: Playing to and against Party Assumptions * 4.: The Issues that Mattered to Specific Groups? Stem Cells, Abortion, Immigration * 5.: Period One * 6.: Period Two * 7.: Period Three * 8.: Period Four * 9.: Period Five * 10.: Was the Election over Before it was over * 11.: . Will Presidential Campaigns ever be the Same Again? Implications for the Future
* 1.: Maverick versus Mc-Same; Change versus Tax and Spend Liberal * 2.: Too Old versus Not Ready to Lead * 3.: What a Difference a Party Makes: Playing to and against Party Assumptions * 4.: The Issues that Mattered to Specific Groups? Stem Cells, Abortion, Immigration * 5.: Period One * 6.: Period Two * 7.: Period Three * 8.: Period Four * 9.: Period Five * 10.: Was the Election over Before it was over * 11.: . Will Presidential Campaigns ever be the Same Again? Implications for the Future
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