The Olympic Games Explained - Parry, Jim; Girginov, Vassil
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The Olympic Games Explained represents a comprehensive introduction to the central themes and background of the modern Games. This includes a consideration of ancient games, the modern revival at the end of the 19th Century and the progressive development of the Games throughout the 20th Century. The text considers a range of topics including: - The Ancient Olympics - The Media and the Olympics - Olympic Marketing and Sponsorship This Multidisciplinary text will seek to incorporate the theme of Olympism into other subject areas such as geography, history, art, media and business studies and…mehr

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Produktbeschreibung
The Olympic Games Explained represents a comprehensive introduction to the central themes and background of the modern Games. This includes a consideration of ancient games, the modern revival at the end of the 19th Century and the progressive development of the Games throughout the 20th Century. The text considers a range of topics including: - The Ancient Olympics - The Media and the Olympics - Olympic Marketing and Sponsorship This Multidisciplinary text will seek to incorporate the theme of Olympism into other subject areas such as geography, history, art, media and business studies and draws specifically from the rich historical contribution of Britain to the Olympic movement. In order to enhance students learning experiences, the book will be complemented by a dedicated website offering access to unique archive and other document sources. this book aims to bring to its audience the best Olympic educational expertise available.
This multidisciplinary text is a comprehensive introduction to the central themes and background of the modern Games. The text considers a range of topics including: the ancient Olympics the modern revival of the nineteenth century the development of the Games throughout the twentieth century. the media and the Olympics Olympic marketing and sponsorship. Complemented by a dedicated website offering access to unique archive and other document sources, this book brings its audience the best Olympic educational expertise available.
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Autorenporträt
Vassil Girginov is Senior Lecturer in Leisure and Sport Studies at the University of Luton. He is a founding member of the Bulgarian Olympic Academy. His research interests include the Olympic movement and Eastern European sport. Jim Parry is Senior Lecturer and former Head of the School of Philosophy at the University of Leeds. He is the founding Director of the British Olympic Academy and a consultant with the International Olympic Academy. He held the International Chair in Olympism at the Autonomous University of Barcelona in 2003.